Senior Brand Manager (m/w/d)
Mondelez Deutschland Services GmbH & Co. KG
- Stellenart:
- Vollzeit
- Arbeitgeber:
- Mondelez Deutschland Services GmbH & Co. KG
- Arbeitsort:
- 28195 Bremen
(Bremen)
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
How you will contribute
- Analyze consumer behavior, market trends, and competitive landscape to identify opportunities, and recommend action plans.
- Manage marketing budget to maximize return on investment, monitoring spend and ensuring on-target delivery.
- Develop the media strategy, and recommend, build, and deliver impactful marketing campaigns / plans across all touch points, ensuring brand consistency and consumer engagement while tracking performance through a clear set of recommended KPIs.
- Lead the end-to-end development of the innovation and iPPA pipelines, including product launches and other product-change initiatives, to drive growth in a profitable way and at scale.
- Partner with Finance, Category Planning, Supply Chain and Sales teams to recommend and deliver seamless in-market execution and maximize brand impact.
- Lead,...
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